Renowned filmmaker and producer Karan Johar has spoken how the Bollywood Film Industry is Working nowadays, and how he sees it with his very own eyes, especially when it comes to loyalty and commitment. This statement came during a discussion about about his experiences running his talent agency, Dharma Cornerstone Artist Agency(DCAA), and showed his true opinions on how actor’s present themselves in theindustry.
He also emphasized that many actors can’t prove their loyalties to one agency for long term, because of their insecurity and uncertainty about their own future ahead. Without mentioning anyone, he stated, “Every two years, people are shifting from one agency to another because they are so insecure that they feel we are time-bound.”
Johar also said, as done by most of the actors, it results in disappointment and dissatisfaction for everyone around them. “Nobody is loyal in this business; actors justkeep hopping and skipping.”
“So you put two years of your life into a talent and they suddenly move somewhere else and then they don’t like it there and want to come back. This is a vicious circle.”
Karan also stated that the beauty of Bollywood which are seen form outside is not the one, the reality is very different. He continued with, the core of the work, “is about handling people, egos, insecurities and it’s not easy,” And he also shared some harsh truth, that if someone sees this industry to make money, then they are wrong, cause nothing is going to happen.
While looking back on his journey, he shared some personal things, about how he handles ups and downs. He asserted, “After being in the business for 31 years, I have become zen about success and failure because I feel like my joy and sorrow cannot bethe result of my success and failure because then I will be in an ICU.”
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Johar went even further into how the business side of talent representation has changed. He suggested that simply earning commission from artists isn’t enough anymore and stressed the importance of deeper financial collaborations. “Just commission on artists is going to give you nothing because artists are nobodies. They are absolutely nobodies, voh kisi ke nahi hain.”
His comments are sparking debates and concerns on a drastic change in the industry, due to Loyalty and insecurities of the actors.